How to rank my website on Google first page? 7 SEO actionable tips for your SEO to consider in 2025.

newleadin
Jul 31
7 min read

We like to always stay up to date, and we asked ourselves: How can I rank my website on Google’s first page? How do you do it properly in 2025? What’s changed compared to before? Things have changed rapidly in recent years—more than ever in the SEO field. Focusing on Google alone is no longer enough. Users now turn to a growing number of sources to get their answers. So, we felt it was time to refresh our knowledge—not just for us, but for you too.

We’re not here to gatekeep the information we found. We're sharing it so you can learn how to rank your website on Google’s first page.

These 7 actionable SEO tips will help you get there!

Website speed: your webpage better be fast, but that’s not all!

Google doesn’t reward fast loading webpages but it penalises slow loading ones. So you want to check that your website gets loaded properly. Also think about it from a user perspective: wouldn’t you be more likely to exit a website that is taking too long to load. It’s extremely annoying, we all know this and we know it causes a lot of dropouts.

So how to make sure your website loads fast?

You can use Google’s tool PageSpeed Insights to get a sneak peek of how fast your code is loaded, but you rather want to check what is the speed of loading that users experience. Here we suggest using websites like GTMetrix.

Get the best SEO optimized content to rank high in Google Search

As you can see in the screen the loading performance will be displayed and you will get a grade based on the loading speed of your page. Based on the ranking you will be provided also with tips and suggestions on how to make it faster and what to fix to reach this goal or a better performance.

Pro Tip: Optimize images (prefer WebP), minify CSS/JS, and use lazy loading for non-essential elements. Hosting and CDNs (Content Delivery Networks) also impact speed significantly.

Crawl errors: fix them ASAP.

Crawlability is crucial. If Googlebot has trouble accessing your site, your SEO will suffer.

To check for crawl issues:

Go to Google Search Console
Navigate to Settings > Crawl Stats
Or use this direct link to Crawl Stats

Focus on:

DNS errors
Server errors
Robots.txt misconfigurations

A few crawl issues are normal. But if you see dozens or hundreds, that’s a red flag. Use tools like Screaming Frog to do a full site crawl and identify issues you may not see in GSC.

Get the best SEO strategies in 2025 with NewLeadIn

If you have a noticeable amount of errors, you want to fix them ASAP following the suggestions you've given, step by step.

Content development: this will mainly answer on How to rank my website on google first page in our pov.

The key is to create high-quality, SEO-optimized content. So far, this might seem pretty straightforward, but how to do it is a different thing. Consider these few points:

Actionable content
Your content should be actionable. Practical content is 34% more likely to go viral than content that doesn't contain practical info. In practice this means that you need to provide for real tips, facts, steps into a process or explain something that has substance, rather than something rhetorical.

Length of the content
Make sure your content is at least 1.890 words long. This is because research showed that longer content outperforms shorter blog posts. In fact higher ranked content has been analyzed and this was on average 1.890 words long.

Keyword research
This is the most important part. Everything starts with a good keyword, well researched and planned. Opt for a longtail research rather than a shorter one. This means, instead of choosing SEO, choose How to rank better with SEO. Of course, always choose the best option, considering low competitiveness, high CPC and high research volumes. If you want to know more about keyword research, maybe you can find this article interesting. We broke down our process into various methods that can be used all together or separately. Feel free to check it out!

Use infographics
Make sure infographics are part of your content. Indeed, infographics get on average 2.3 times more shares than other forms. So you better integrate them!

Include your target keyword
Make sure you mention your target keyword, not only in the title, in the H1, H2, in the first 100 words of your article (Google puts more weight on keywords that appear on the top of the page) and in the URL. Be careful, do not keyword-overstuff it will lose credibility and therefore impact negatively your ranking.

URL crafting
Also the URL plays a big role. You want to make sure it’s short. Research showed that short URLs outrank long ones. Also, as we mentioned already, your URL has to contain an SEO keyword. This is very important!
Outbound links
You want to reference, cite and include outbound links, which means linking other relevant articles and webpages. For example, link out to other helpful pieces of content that fall into the topic you're handling or something you want to make readers look at to deepen a certain aspect you're not covering.

Human vs. AI: better to collaborate

AI is here to stay, but there are limitations to it. True, it can help you a lot in developing content, it’s fast, the quality is not bad, but often it doesn’t talk to the public, and you notice that, they will notice that. Google is based on EEAT (Experience, Expertise, Authoritativeness, Trustworthiness) which AI struggles to replicate. Don’t get us wrong, still it is very useful when ideating content, brainstorming and getting suggestions, but it’s better if you write that content yourself, trust us!

We recommend:

Using AI to brainstorm headlines, outlines, and research angles
Letting humans write the final drafts
Adding personal experience or real-life examples
Citing credible sources for facts and stats

Google is getting better at detecting AI-written content, especially when it lacks genuine expertise or depth. So collaborate with AI, but don’t outsource your whole content strategy to it.

Updating content: would you read old and out of date content?

Content should be updated and this because people don’t read old content.

What do we mean by this?

Simple, would you have read this article if it would have been written in 2020 (to say an early date), or worse in 2015?

Probably not. Because what you were looking for when diving into content like this one, was to get updates and time-relevant insights.

This doesn’t mean that an article written a long time ago it’s not relevant anymore. It can be updated, more information can be added, or you can write a new one referring back to how much it changed since you wrote that previous article.

Updating your old blog posts shows Google that your content is:

Still relevant
Maintained
Worth ranking

Topics division: this contributes on how to rank my website on google first page

Google rewards topical clusters. That means creating interlinked content around a subject to show you're an expert. You can divide your content into different clusters, to attribute when you publish the article, classify it always the articles based on that division, and through tags you can divide it in su-topics.

For example, if your main topic is:

"How to rank website on Google first page"

Then subtopics could include:

How to do keyword research for SEO in 2025
How to build backlinks ethically
Technical SEO checklist for 2025
How to use AI for SEO content

Create pillar pages and cluster articles that link back and forth. This improves crawlability, time on site, and SEO visibility.

Ask SEMrush: it will analyze your SEO work and give you ideas

Free of charge and super useful, SEMrush’s On-Page SEO Checker will give you practical inputs and ideas on how to optimize your content for SEO based on your competitors.

You can run this feature at this link follow the steps and boom. Here for example the insights we got to work on:

How to generate leads with SEO: SEO lead generation

How to improve your Google Search ranking with SEO strategies

How to do it:

Click the link
Set up a project for your website
Analyze one or multiple pages

It will tell you:

What keywords you’re missing
How your content compares to top competitors
How to improve backlinks and meta tags

Even if you’re using other tools, SEMrush’s suggestions are quick wins.

How to use SEMrush to optimize SEO and rank higher

Bonus Tip: Embrace Multi-Platform Search Trends

Users are searching not just on Google, but on YouTube, TikTok, Reddit, and even ChatGPT. That means your SEO strategy in 2025 should include:

Repurposing articles into short-form videos
Answering questions in forums like Reddit and Quora
Posting SEO-friendly content on LinkedIn

This will amplify your presence and create more brand visibility across search ecosystems.

Recap: How to Rank Your Website on Google First Page in 2025

To sum it up, here are the top strategies you need to master:

Optimize website speed and reduce load time
Fix crawl errors quickly using GSC and crawling tools
Create long-form, keyword-optimized content
Balance AI with human content creation
Regularly update outdated blog posts
Build topical authority through content clusters
Use SEMrush (or similar tools) for on-page audits

And don’t forget to consider where your audience is searching beyond Google. Adapt your strategy accordingly.

Still wondering where to start?

SEO can feel overwhelming, especially with so many tools, trends, and ranking factors to consider. But here’s the truth: consistency beats complexity. Start small, optimize one page, improve your site speed, or refresh an old article. You don’t have to do everything at once. What matters most is progress. Each small SEO improvement stacks up over time and contributes to better visibility and performance. And remember, good SEO isn’t just about ranking, it’s about connecting with your audience and delivering value. Google notices when users stick around, engage, and share your content. That’s where growth begins. If you're unsure which step to take next, go back to the basics: great content, fast website, and a clear structure. Then build from there. Your first-page ranking is not a one-time event, it’s an ongoing process. But it’s absolutely achievable. One step at a time.

Want help with your SEO strategy?

We understand it takes time and expertise to execute all of this. If you want a tailored SEO plan or someone to do the work for you, from keyword research to content optimization and technical fixes, book a free call with our team.

We’ll review your site, assess your competitors, and outline actionable next steps.

Book a Call to take your SEO to the next level.

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